Google announced its Core Algorithm Update on 12th September, 2022. Further time of two weeks is to be taken for the update to roll out fully. Researchers and publishers will feel the changes made by Google in its update largely when they will be working, these changes can be seen in the next few weeks.
Recently Google finished with The Helpful Content Update on 9th September, after that Google announced with Core Algorithm Update.
The previous update was the May 2022 broad core update and it had a significant impact. There were many prior core updates, the December 2020 update was a bigger update than this May 2022 core update.
This September 2022 update is considered to be the comprehensive update from the previous may 2022 update. It is going to have an impact on SERP (Search Engine result pages). Today morning Danny Sullivan tweeted that the helpful content update will now have more impact after this core Algorithm Update.
With the ongoing constant update made by Google like Core Algorithm Update, the performance of the website can be affected in a positive or a negative way depending upon the update. The site can perform better or be adverse in search results.
In the coming weeks, Google will be out with its update, so the content and data need to be analyzed after the update. These changes can have an impact on the website because of changes made in the Google Algorithm update, so the website needs to be checked thoroughly after observing changes in a Core Algorithm update. Vigilance needs to be maintained to know about the changes in the update.
A lot of changes will occur in the search results. It will fluctuate and website performance may decline, some time must be given to the search results to settle down before making any interpretations. Immediately after the core update release, the owners of websites should not decide on any quick changes in their websites, they should make a thorough analysis of reports shared by analytical experts.
Finally, I would like to say, Google core updates are important, making multiple changes to its Algorithm and system. Such updates are done by Google a number of times a year and affect web traffic. It creates chaos in the minds of website owners. These updates are done for improving the relevance of data and search results. One should focus on providing the best quality content to meet the challenge faced by these core updates by following quality guidelines. Workflow should not be disturbed by Core updates, but the analytical study of updates should be done to incorporate new changes in the performance of websites.